Brian Gross recently joined startup Yalochat as CMO. Yalochat helps companies create fully functional platforms on WhatsApp, Messenger and other apps that market, sell, push information, and answer questions via AI chatbots and human agents. Yalochat's platforms increase sales, customer engagement and satisfaction and save costs. Previously, Brian led the digital transformation of Aeromexico, launching all-new web, API, check-in, CRM, email, and payments platforms in under two years – plus the world's leading airline chat platform. Prior to that Brian launched new apps at AT&T in Atlanta, web banking at ABN AMRO in Amsterdam, and evangelized great user experiences as a Forrester analyst.
Brian originally hails from Los Angeles and attended UCLA and the Rotterdam School of Management.
Brian Gross's Session:
11:00 am – 11:45 am
INTERNATIONAL FOCUS: China and Mexico - The Cutting Edge Of Chat